People love to read stories. Stories can be inspiring, and they can fuel our imaginations. They can even invoke emotional responses. But what does that have to do with marketing your business? Effective storytelling is a powerful tool for your business. Stories have an uncanny ability of creating connections between you and your customers. With…
The process of building a website can be a timely one, but it’s very important to consider the user experience. For every website built by Harness Media, we never begin with design. In fact, it is one of the last steps in the website building process. Truly effective web design focuses on the user, their…
How and why to prepare your website content using the F Pattern style of writing Recently, I presented to the members of a local business referral and networking group on how to “F Your Website”. Here is a transcribed version of the slideshow I presented to them. Good content is important Wait – content is…
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