One of the best things you can do for your business is to gain positive online reviews from satisfied customers. These reviews can then have a positive effect on potential customers that are interested in the products and services your business offers. Online reviews are actually an important part of a good Local SEO plan….
People love to read stories. Stories can be inspiring, and they can fuel our imaginations. They can even invoke emotional responses. But what does that have to do with marketing your business? Effective storytelling is a powerful tool for your business. Stories have an uncanny ability of creating connections between you and your customers. With…
One of the best and most cost-effective ways to market your business is with your website. For this reason, it is very important that you perform a website refresh it every few years to keep it relevant, fast, and safe. Keeping up with web trends Trends in web design change almost daily, so it’s good…
When you hire a web developer to build a new website for your business, you may already have thought about what you want it to look like. You may have considered what features it will have. You may have thought about how you will tell visitors what you do. You may have tried to think…
It’s extremely important to keep your website’s software updated, regardless of what was used in which to build it. Whether it was built using WordPress or another content management platform, it is imperative that the software remain updated to the latest versions whenever possible. You will also need to consider any addons or plugins you…
How does your current website look when you view it on your smartphone? If it’s not already set up for viewing on mobile devices, chances are it’s too small or scrolls sideways off the screen. Either way, it’s difficult for potential clients to read and navigate. Responsive Web Design (RWD) makes your website easy to use…
By now, you are probably used to hearing about Google changing its search algorithm to accommodate various trends in the web design market. They are constantly updating the algorithm to keep up with the times. Google’s planned algorithm updated slated for April 21, 2015 is no different. Mobile-friendly websites aren’t anything new. For many years, web…
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